Casio Releases Baby-G Collaboration Model Featuring Girls' Generation
- January 18, 2013
BGA-151GG-1B
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Special packaging
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Exclusive notebook
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TOKYO, January 18, 2013 — Casio Computer Co., Ltd., announced today
the latest addition to its Baby-G line of shock-resistant watches for
women. The new BGA-151GG watch is based on a collaborative effort with
the Korean girl pop group, Girls' Generation, who are Baby-G brand
ambassadors.
Girls' Generation is a global phenomenon with a strong fan base in Asia,
and its members are involved in a wide range of endeavors from singing
to acting. Girls' Generation embodies the "Tough, Cute and Cool" concept
of Baby-G watches, and they have been Baby-G brand ambassadors since
July 2012.
The BGA-151GG watch features a fashionable big face that stands out
stylishly on the wrist and is available in a choice of three colors:
black, red, and white. The black and red models feature gold highlights,
while the white model features pink highlights, reflecting the active,
pop image of Girls' Generation. The watch comes with special packaging
that features the signatures and photos of the members of Girls'
Generation, and an exclusive notebook with Baby-G and Girls' Generation
printed on the cover, making it the perfect model for collectors.
- *The watches will be sold in China, Hong Kong, Macao, Malaysia, the Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam.
BGA-151GG-1B
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BGA-151GG-4B
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BGA-151GG-7B
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Model
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Color
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---|---|
BGA-151GG-1B
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Black
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BGA-151GG-4B
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Red
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BGA-151GG-7B
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White
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To coincide with the release of the BGA-151GG watch, Casio is announcing a new suite of visual advertising featuring Girls' Generation, which will appear online and in stores and catalogs from January 2013.
Specifications
BGA-151GG
Construction
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Shock-resistant
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---|---|
Water Resistance
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100 meters
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World Time
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27 cities (29 time zones, daylight saving on/off), city code display
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Stopwatch
|
1/100-second stopwatch; measuring capacity: 59'59.99";
split time, measuring modes: elapsed time, split time, 1st and 2nd place
times
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Countdown Timer
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Measuring unit: 1 second; countdown range: 60 minutes;
countdown start time setting range: 1 to 60 minutes (1-minute
increments); auto-repeat, progress beeper
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Alarm
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5 daily alarms (with 1 snooze alarm); hourly time signal
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Other Functions
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Full auto-calendar; 12/24-hour format; LED light
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Accuracy at Normal Temperature
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±30 seconds per month
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Battery Life
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Approx. 3 years on CR1220
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Size of Case
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47.5 × 42.8 × 12.8 mm
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Total Weight
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Approx. 43 g
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