Casio Releases G-SHOCK LOUIE VITO Collaboration Model

GLS-8900LV-2

TOKYO, October 21, 2013 — Casio Computer Co., Ltd., is celebrating the 30th anniversary of its G-SHOCK watch brand by releasing a new collaborative model developed with brand ambassador and professional snowboarder Louie Vito. Winter Olympic Medalist, Winter X Games and U.S. Grand Prix Champion; Louie's professional snowboard career echoes the elite performance and unwavering commitment of the G-SHOCK brand.

Adding to his long list of top finishes, Louie wrapped up the 2012/2013 contest season by winning Europe's premiere snowboarding event, the 2013 Winter X Games. While astonishing judges and fans alike with his snowboarding skills, Louie has also created a name for himself off the hill. Winning American's hearts while competing in the hit TV show Dancing With The Stars, he was selected as one of the athletes to be featured in 2011's ESPN the Magazine Body Issue. For those that are still chasing an autograph, Louie's "LV" signature is printed on the watch band and engraved on the case back. The deep indigo blue case and highlights suggest clear "bluebird" winter skies, balanced with a reverse LCD display for enhanced visibility in bright light conditions. This is a true performance timepiece that also happens to make a serious fashion statement.

The perfect on-mountain watch, Louie Vito's signature GLS8900LV-2 is shock- and water-resistant and equipped with low-temperature resistance down to -20°C/-4°F. Prioritizing rugged durability and technical performance, the Auto LED Super Illuminator allows the user to activate the backlight with a flick-of-the-wrist, without removing gloves to press the front-mount light button, while the dual 1/100 second stopwatches and countdown timer deliver the tools to clock runs down the mountain. The 48-city World Time feature makes it easy to follow winter worldwide, and four multi-function alarms means the user will never miss first lift—and more importantly first tracks—however, those who need just a little more rest for those sub-zero, bullet-proof morning conditions will find the snooze function ideal.